If you're a small business owner, starting a website project or updating your current site can be a daunting task. Finding a new web developer or development company can be as stressful as a first date, with a proposal soon to follow. Thankfully this isn't 'til death do us part,' but a healthy business ...
The month of February means only one thing for the team at Treefrog Cinegraphix: it's ADDY® time! The ADDY's - now known as The American Advertising Awards - are the awards program created by the American Advertising Federation to honor those who excel within the advertising profession. It is a three tiered program beginning locally, to be followed by district awards, and culminating at the national level. For the past six years, the Treefrog Cinegraphix team has contributed a great deal of time and resources to facilitate the coordination and promotion of the Orlando awards program and ceremonies. Each…
A man observes a woman from across the room and finds himself captivated. Is it her eyes? Her mouth? Her...? A woman sneaks a glance at a man as he passes her on the street and becomes titillated. Is he sleek? Sophisticated? Or perhaps the right amount of rough around the edges? Whatever it is that turns us on, we know it when we see it. That same inherent attraction to our fellow human beings is also what drives our pull to a certain aesthetic. Truth be told, we make a considerable number of insignificant daily choices based on…
It's been an interesting year of opportunities and challenges for the Treefrog Cinegraphix crew. Our team expanded, opening new avenues for our marketing services, while also creating a slight spatial issue in our current home office location. We found our plate full most of the year, at times even overflowing, resulting in many late nights with rushed heartbeats and sweaty palms as our hands sped over our keyboards clicking and clacking in a rush to meet deadlines. Never flinching, we powered through and found ourselves at the end of the year stronger, tougher, and prepared to enter Twenty Fourteen brighter…
All designers have opinions on the best and worst fonts; especially on which are worst. So much so, it seems everywhere you look these days someone has written them down and shared them in a blog post. Well, this post is no different. We simply felt it was time to share our judgement in this worldwide dialogue. Our list counts down from number ten to the number one World's Most Tragic Font. The origin of Arial is commonly misunderstood. While Microsoft introduced it into their suite of system fonts for Windows 3.1 it was actually created for IBM. It is…
Enhancing SEO takes a lot of work, but at least with this final step in the process you can have a little bit of fun. The fourth cornerstone of SEO is SMM, or Social Media Marketing. For those who may not know, social media marketing is the process of gaining website traffic by using social network sites such as Facebook, Twitter, Pinterest, et cetera. With so many choices out there these days, tackling a social media plan can become as overwhelming as the entire search engine optimization campaign. But, we know the secret to the best social media plan, and…
