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Have a presentation coming up and need to make sure that your audience will pay attention to it? Do you have interesting information but you’re not sure how to highlight it? You have two options: Create a fascinating, visually stunning slide deck using solid visual hierarchy. Play rock music at top volume to make sure people stay awake during your presentation, and hope they’ll also read your slides. While the second one may sound like less effort, it’s also doomed to fail. On the other hand, creating slide decks that capture and keep attention is a lot easier than it…

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If you're a small business owner, starting a website project or updating your current site can be a daunting task. Finding a new web developer or development company can be as stressful as a first date, with a proposal soon to follow. Thankfully this isn't 'til death do us part,' but a healthy business relationship is key to the success of both parties involved. To ensure the start of a great experience, we've outlined a research process to find the perfect web developer or digital marketing agency for your business. Finding a web developer often begins on the web. To…

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Have you ever wondered how people with disabilities view and interact with the web? We feel it's important for the internet to be accessible to all and with the web becoming a more visual environment through large images, videos, and interactive elements, sometimes it's easy as a designer and/or developer to overlook systems that assist users with accessing content. Today, users with disabilities have an abundance of options to view content on the web. The most common for the visually impaired is screen reader technology. Many operating systems come with screen reading capabilities built in and the screen reader just…

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The web is now in the hands of everyone... literally. Over the last several years, we've witnessed a huge shift in how users access the web and use websites. Not only that, but search engines have made significant changes in how they rank websites for users searching for services and products. If you haven't updated your website in the last three years, maybe it's time to take a look and see if it's outdated. Without further adieu, here are five signs your site may have fallen out of date: Do you find yourself pinching and zooming in on the content…

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You may have noticed that when you Google a keyword, your search results page often has a box full of valuable information on the right hand side. This box of data is known as the knowledge graph and there are several steps you can take to make sure that the information is pertinent to users who search for your business. One of the simplest ways you can ensure that Google has the information needed for your knowledge graph is by supplying Google with Schema.org Organization information. This is as simple as adding a bit of code to the header…

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