Last Saturday the Treefrog team had a smashing time at the Orlando ADDY Awards. We got to mix and mingle with some of the most talented people in the advertising industry. Even though we already knew who won, it was great to join in the celebrations and cheering. The theme for this year was retro video games. The tables each had little arcades filled with candy on them for the guests. Also, as each award was presented fun retro video game music played, which was a great touch. The Treefrog team spent the evening watching the bottom left corner…
As we sit down at the table to give thanks this week, we can’t help but feel the looming holiday craze waiting just ahead, lurking in the Black Friday shadows. Giving gifts to clients can be a daunting task, and balancing creativity with your budget can sometimes feel impossible. But have no fear! Here are some ideas, examples, and inspiration to whet your gift giving appetite. As a designer and business owner, I look at gift giving as an opportunity to market our services and remind clients of what we can do. A few years ago, Christine DuPont (a previous…
It's that time of year again when the weather starts to get a little bit cooler and everything seems to be doused in pumpkin spice. With all the Halloween decor coming out, I've noticed that some of the marketing collateral can often look cheesy. I think it's important to steer away from anything that resembles an established brand (i.e. Buffy the Vampire Slayer, Harry Potter, The Addams Family) and I also think it's wise to stay clear of difficult to read, grungy fonts like Chiller or Creepy. So here it is, I've scoured the internet to find some great fonts…
I am a traveler. My adventures have taken me from camping in the Serengeti to horseback riding around the Egyptian pyramids to exploring catacombs in Ukraine. These experiences traversing the globe have been an inspiration and great influence on my choices and design aesthetic. Over the years I've gathered many resources to re-create retro and vintage travel posters and marketing materials. The art deco influences of the 1930's produced some of my favorite pieces. Below you'll find a vast array of tutorials, typefaces and vectors you can use for inspiration and creating your own retro travel posters and marketing materials.…
