seo

If you're a small business owner, starting a website project or updating your current site can be a daunting task. Finding a new web developer or development company can be as stressful as a first date, with a proposal soon to follow. Thankfully this isn't 'til death do us part,' but a healthy business relationship is key to the success of both parties involved. To ensure the start of a great experience, we've outlined a research process to find the perfect web developer or digital marketing agency for your business. Finding a web developer often begins on the web. To…

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Ext. City Street – NightBuddy (V.O.)I walk through a dimly lit alley. The main road has a well-maintained sidewalk and it's safer, but I'm what you call the reckless type. I live life on the Edge. ... Walking too fast. Trench coat catches on the gnarled handle of a broken container, stopping me dead while I work to free it. My fedora comes off in the struggle, touching down in a puddle at my feet. Buddy(muttering) So much for going Incognito Buddy (V.O.)I dash the water aside and tuck the hat under my arm. The air is stale here, but it's far from the…

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When trying to make the most of any digital marketing budget, it's important to evaluate what channels you're able to make the most of right now and which you should hold off investing in until you've started seeing a return. This debate generally brings businesses to a common question about two specific channels of digital marketing: “Should I invest in SEO, enhancing content and optimizing my website, or a Pay-Per-Click Campaign?” Figuring out what makes the most sense depends on your company's unique marketing strategy. Prioritizing your immediate goals and identifying a timeline for the long-term will significantly affect what…

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The web is now in the hands of everyone... literally. Over the last several years, we've witnessed a huge shift in how users access the web and use websites. Not only that, but search engines have made significant changes in how they rank websites for users searching for services and products. If you haven't updated your website in the last three years, maybe it's time to take a look and see if it's outdated. Without further adieu, here are five signs your site may have fallen out of date: Do you find yourself pinching and zooming in on the content…

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Incidents of hacking are on the rise, with some 30,000 sites daily being turned into hosts of spam email, malware, or other unsavory content. Several times a year, we receive a panicked call to clean out a hacked WordPress website. It's never fun for anyone involved, but we like putting clients at ease, and there are steps you can take to protect your site. There are many detriments to having a hacked website, extending much further than the obvious security risks. Even a few days of leaving your site under a malicious party's control can damage your search engine ranking…

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