Target Audience

Subscribe So to complement our podcast, we wanted to offer up a variety of resources that you can check out to find out more about connecting with your online audience. Twitter Slide Show about using Twitter to market your business. MySpace and Facebook Netpop Research's 2008 study

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When most hear the word 'brand' they immediately think of some symbolic logo like the Nike swoosh or the Macintosh Apple, but branding is more than just a logo and is an integral part for growing any business. The first thing to understand about building a brand is understanding how it plays into your marketing plan. Marketing consists of the four 'P's: Product, Pricing, Placement and Promotion. Your product has to be good, your price must be competitive (or your quality so overwhelmingly superior that consumers will pay more for your product), and where you place your product is critical…

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