Look Local publishes a full color advertising guide for Central Florida businesses, and has seen tremendous growth over the last several years. They started with a reach of just 10,000 homeowners, and now have a reach of 100,000 addresses. This is due to their hardworking nature — it’s clear Look Local is committed to their mission of connecting quality businesses with their target markets. So, when the Treefrog team had the opportunity to work with Look Local, we jumped at the opportunity.
Look Local was already going through a branding upgrade when they approached Treefrog. They updated their logo, and now they wanted to update their website. Treefrog knew they would be perfect for our Canopy WordPress Framework. Canopy can be spotted all over the Look Local website: Slideshows, buttons, forms, columns, and accordions each show off a piece of Canopy. Although, what can’t be seen is almost more important.
Under the hood of Canopy are our SEOcial features. This is a big part of the Look Local website. They needed something that would target Central Florida business owners searching for advertising opportunities. Using our individual page configurations, we created strong SEO titles for each page of Look Local. For example, the Our Books page of Look Local, we configured to emphasize the keyword ‘advertising,’ and added a concise description to showcase a benefit of Look Local.
Launching a new site is always exciting, and we’re proud of what we helped create for Look Local. This updated website meets their needs, and we are sure it will take them to the next level. We can’t wait to see where Look Local is in another few years.
Check Out Look LocalIf you are interested in finding out how Treefrog can take your business to the next level, please be sure to contact us!