The Muscular Dystrophy Association (MDA) is the world’s leading nonprofit health agency dedicated to finding treatments and cures for muscular dystrophy, amyotrophic lateral sclerosis (ALS) and other neuromuscular diseases. They do this by funding worldwide research and providing comprehensive health care services to support MDA families nationwide. They also rally communities to fight back through advocacy, fundraising, and local engagement. This year, the Orlando office is putting on an event called Toast to Life. The Treefrog team decided we wanted to donate our skills to help build a website for this worthy event. After meeting with the MDA Orlando office,…
The crowds have gathered for your site's big launch. You eagerly pull back the curtain, and the audience gasps in amazement. The buzz is music to your ears. "We should get Treefrog to do our new site," you overhear amidst the oohs and aahs. The content is well-crafted for your target demographic, and the design is ready for whatever devices they're using. This you know, but when you look out among the crowd, you're surprised to see who's sitting in the front row. A cartel of hardened tech giants, scrutinizing every corner of your site. A cold sweat beads on your neck. You…
Since we started making WordPress sites almost 6 years ago, we've grown almost as much as the platform itself. Our WordPress framework, Canopy, represents the sum total of that growth. Work smarter, not harder. Right from the outset, we could see the need for a framework. Many of our projects required similar features, and no programmer worth their salt will miss an opportunity to reuse code. We looked at established frameworks, but found them too feature-bloated to serve our clients' best interests. Instead, we started with the absolute minimum in WordPress templating and worked our way up from there. This…
It's been an interesting year of opportunities and challenges for the Treefrog Cinegraphix crew. Our team expanded, opening new avenues for our marketing services, while also creating a slight spatial issue in our current home office location. We found our plate full most of the year, at times even overflowing, resulting in many late nights with rushed heartbeats and sweaty palms as our hands sped over our keyboards clicking and clacking in a rush to meet deadlines. Never flinching, we powered through and found ourselves at the end of the year stronger, tougher, and prepared to enter Twenty Fourteen brighter…
Earlier this year, the owner of Teagan Collection hired the Treefrog Cinegraphix team to update the Teagan Co. website. Teagan Co. felt a need for a more elegant website to match the upscale level of their high-end collegiate beads and jewelry inventory. So we at Treefrog dug into this project, and gave Teagan an overall head-to-toe & front-to-back makeover including all new custom photography to better showcase the merchandise and to improve the user's viewing experience. Category Page Product Page Mobile Site To create an eCommerce store in WordPress, we used the Jigoshop plugin and many extensions to provide a…
